2019 March Luncheon
Why Can't We Be Friends? A Strained Relationship Between Sales & Marketing
Sales and marketing are two sides of the same coin. Both are focused on driving revenue growth, so why is it that the two disciplines are often disconnected, or even worse, at odds with each other. Our panel of sales and marketing experts will explore this complex relationship to examine how we got here, and what we can do to finally get along.
Brandon Taylor, Outsourced CRO/SVP/VP of Sales at Sales Xceleration
Josh Lowrey, President and Chief Executive Officer at Galtway Marketing
Celena Friday, Director of Strategy and Accounts at ELL Creative